Ep 79: Leading A Team in a Crisis Situation, Traffic & Conversions with Vitalii Khyzhniak - CEO of Profit Whales

Despite the current situation in Ukraine, Yoni was fortunate enough to sit down with Vitalii Khyzhniak - CEO of Profit Whales, a full-service marketing agency for Amazon brands that accelerates sales growth using on & off Amazon traffic to give them an edge over competitors and diversify their revenue streams while increasing their business evaluation.

Aside from talking about the origin story of Profit Whales and how it can help Amazon brands, the conversation also focused on Vitalii's current state of work in Ukraine with his Ukraine-based team of about 35 people, and most especially how it is to lead your team in a crisis situation.

Topics & Timestamps:

0:00 Episode introduction

3:42 About Vitalii and ProfitWhales

8:45 Ukraine war experience

14:10 Business continuity planning

25:20 Current state of work

30:50 Vitalii's experience in marketing

36:39 Predictions/tips on traffic & conversions

✨ Ways to donate and help Ukraine:

https://helpukrainewin.org

✨ The credible news sources to follow on the updates in English:

https://www.eurointegration.com.ua/eng

https://www.economist.com/ukraine-crisis

✨ Connect with Vitalii:

https://www.linkedin.com/in/vitaliikhyzhniak

✨ To contact someone from Ukraine directly, write to Profit Whales, they will help you:

https://profitwhales.com

dari@profitwhales.com

https://www.linkedin.com/company/profitwhales

https://www.facebook.com/profitwhales/

✨ Download our FREE Financial Planning Template for Amazon Sellers: https://bit.ly/free-amazon-financial-template

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MultiplyMii Staffing - https://multiplymii.com

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Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset  

Connect with Global Wired Advisors here - https://globalwiredadvisors.com/

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